Novara.ie Targets The Budget Hosting Market

Novara.ie launched its budget hosting brand HOSTING247.IE and other Irish hosters do not seem pleased. Previously, Novara’s call for a reduction in the price of .ie registrations was greeted by some other Irish hosters as being somewhat hypocritical as they pointed out that Novara’s markup on .ie domains was high. However the launch of Novara’s budget hosting brand has changed things. It also has a sting in the tail - Novara is offering hosters who register .ie domains the .ie wholesale price.

Taken on its own, it could be just a move on the low end of the hosting market but the inclusion of the offer of .ie registrations at the IEDR wholesale cost price to hosters is significant. Most smaller hosters ignore .ie cctld completely and have very few .ie registrations. The wholesale price of the .ie domains does not make it viable for these hosters. This move could see some smaller hosters taking advantage of this offer.

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Written by John McCormac on September 27th, 2005 with comments disabled.
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Get your own gravatar by visiting gravatar.com Eoin Costello
#1. September 29th, 2005, at 10:03 AM.

Just a slight clarification, all Novara resellers, both existing and new ( http://www.register.ie/reseller_apply.php ) will now get a price of E39.99 plus vat for .ie registrations,renewals or transfers.

This is in line with the IEDR’s wholesale rate.

Eoin